Writing For Professionals

Having a great resume is the first step to landing that ideal job. Resume writing can be the most stressful part of the job search. But it is also the most effective way to share your experience and qualifications. The purpose of your resume is to create enough interest that the employer will want to see you for a more in-depth face to face interview. Those resumes receiving the most attention are structured with the following components:

Value Proposition Statement

This section should state to the employer the immediate value you will bring to their organization. If you are a business development professional with successful experience working with companies in the medical industry you should have this listed in this section. An example of this statement would be “an experienced business development professional with established existing relationships in place with key regional medical equipment companies. These established relationships will allow me to gain immediate access to key decision makers early within the sales cycle”. The value proposition statement allows the employer to visualize you in this position and as an immediate contributor to their organization.

Keywords In Resume Writing

Effective resume writing should be done in a way that allows you to stand out from the crowd. One of the most effective ways to do this is to make sure you use the appropriate keyword (s) for the job posting. So we know that most companies are using parsing software in reviewing resumes. This software is designed to filter for keywords from the resumes they receive. This software will look through resumes for these keywords.

So simply put keywords are those words that easily describes the position you are applying for. In the example above the position is business development professional. So what words immediately come to mind with this position? Correct, business development. Therefore you will want the keywords to be the words business development. To tell your story you should use these keywords in a natural story telling manner.

Highlight Your Experience

Many professionals have a wealth of valuable relevant experience to share. The key is how much of this experience should you share on your resume? Resumes are parsed and if selected will be reviewed by the employer for about 20 seconds or less. In resume writing it is totally acceptable to construct a 2-3 page resume if you are applying for an executive level position. All other positions 1-2 pages are common. Remember most employers know that the average job seeker has three plus jobs in their career. The length of the resume is not as important as the use of keywords and highlighting your relevant experience and qualifications. The only experience you should highlight are those experiences that apply to the job. As mentioned above you should naturally tell your story using keyword and relevant job experience.

Having a great resume is easily accomplished and doesn’t require fancy words, design or layout. There are many free resume writing templates on the internet that can help you with layout etc. Because this document is so important in getting you closer to your new job we encourage you to devote the necessary time to get it right. Most importantly before you send your resume to a perspective employer you should have a trusted person review it and provide feedback. Be sure to use spellcheck and look for grammatical errors etc. Remember you only get one chance to make a great first impression.

Resume Writing Made Affordable

Many professionals choose to write their resumes and with tremendous results. But if you feel the need to use a professional service know that these companies and professionals fees range in price from $300-$1500 based on the required technical copy writing skills. In other words if you are applying for an IT or Medical position you would want a resume writer with that level of experience to write impact copy or content on your behalf.

You are now closer to securing that position that most fits your skills and qualifications. Wishing you the very best

We hope this article clarifies some of the confusion in the use of keywords and value proposition statements. Resumes are designed to gain the attention of the prospective employer. Take some time in listing your qualifications and skills. With this article you are now equipped to tell a great story about your qualifications and experiences.

The Pros And Cons Of Working In Serviced Offices

Many industry experts never fail to remind business owners about the importance of always creating and maintaining a good and solid impression. And there are many recommended ways to do this. But the process of establishing and sustaining a good impression usually starts with having an impressive business premise and address.

Having a really prestigious office or business address can certainly be easy if you have the money and resources to do so. However, there are many starting and start-up entrepreneurs who may not have enough money to do this or even if they do, they would rather invest such funds in other areas or aspects of their business such as in promoting or marketing their brand and in hiring and paying some new additional employees.

But having an impressive office in a highly prestigious location is now a more reachable goal today, thanks mainly to many innovative business and office solutions providers. And one of the more contemporary ways to have a remarkable office in a good location without shelling out too much money for this endeavor is by investing in serviced offices.

Serviced Offices

A serviced office is an office or work site that is fully furnished, equipped and ready for occupancy and use anytime by any interested party or entrepreneur. These offices are owned and managed by a serviced provider and you simply rent a space from them to carry out your work or run your business.

This innovative business solution offers entrepreneurs several attractive benefits but there are some disadvantages as well.

PROS:

  • You can give your business a good professional image. This specific type of office always boasts of stylish interiors and the building where it is located also has an attractive fa├žade as well. Your clients or customers, partners or investors will be impressed by both the exterior and the interior part of your office since these are always well-maintained by the service provider.
  • Lease or contract flexibility. You can rent such an office for just a few months or even weeks but you are allowed to extend the length of your stay anytime. And in case you want to increase the space you are leasing, your provider can easily grant your request.
  • Marginal overheads. These types of offices do not require costly deposits and down payments.

CONS

  • A serviced office space will become quite expensive if you continuously rent it for long periods of time.
  • These types of offices may lack some unique and endearing aspects. These types of offices tend to be too uniform and traditional looking. And you may get tired of looking at or working at too common and unchanging, even boring designs and arrangements.

A Guide To Understanding The Process Of Software Development

Many business people don’t fully understand the complexity of a software development process. It’s natural, since specialized books about development are read by developers and other IT people, and many others might still be referring to a software project as ”coding” or ”writing”. With better luck one might add ‘designing’ and ‘testing’. Quite inaccurate.

One can think of several metaphorical comparisons to describe software development, such as writing a book or building a house. Some of them are a good light in the dark, some are rather misleading. And while many people may argue whether creating software is an art, a science, or a precisely elaborated process, we’d leave that choice to someone else. It cannot be described sparsely. But we’ll try to give some descriptions and comparisons in a compact and clear way.

Do We ”Write” Software?

One of the common but rather vague things is comparing creating software with writing. Writing code, writing a book, and so on. You can start writing a book without a plan and go with the flow; with custom software development you cannot, unless developers do a rather small piece of software on their own – and for themselves. Moreover, an outsourced software project never starts with writing code.

Books and software may both have strict deadlines. But once a book is published, what’s written is written; rewriting is not an option. But software keeps being under constant improvement with new versions being released – it’s a natural thing. It’s almost impossible to get every need of your end user, catch up with business and technological changes once and for a lifetime. Books aren’t that dependent on changes; software is. But that’s good: your software, unlike a book, can’t become just another mediocre thing on the market, can’t become irrelevant and outdated. The processes are absolutely different: we prefer using the words ”create” or ”build” software rather than ”write”.

Do We ”Grow” Software?

”Growing” software on a good basis and a good set of documentation is possible to a certain extent. Like with writing, it’s not the best description one can suggest. It partially gets the incremental, agile nature of making and maintaining relevant software. But while ”growing”, the product is rarely tasty until it’s ripe, and the owner has to wait awhile.

The difference is, in software development there are different stages of being ”ripe”. Startups usually demand rolling a minimum viable software product on the market, getting feedback and making corrections and improvements. Each version is more ”ripe” than its predecessor, and it has to be ”watered” by support and maintenance, kept fresh amidst all the business and technological changes.

Do We ”Build” Software?

This one is considered by many specialists the closest way to describe software development, and we can agree with that. Construction works show the huge importance of careful planning, preparing, guiding the work, and performing it. The limits of software depend on how its architecture is constructed. The amount of works doesn’t grow gradually, since every building is different, and requires different approach. There can be a hospital, an office building, a school or a barn, and same physical size doesn’t mean equal amount of labour. Something is done with concrete, something can be done with wood and nails, and the latter doesn’t work well with complex and valuable software for mobile startups and other businesses.

– Everything depends on the kind of a building you need. You need to figure out the problem the software will solve, and conduct the necessary preparations, do market research, gather info, etc. The more complex your software is, the more resources must be spent on planning. Bad planning – and the whole app fails, falls like a house of cards by the first gust of a wind.

– Then you and your chief architect (project manager) can proceed to design that perfectly combines functional requirements and interface, resulting in proper user experience. Sure you want those who will work or live in the building to be fully satisfied with it. Same thing with software. One more good thing, once the design is approved, it’s way easier to give more precise estimations for the remainder of the construction (development) works.

– When furnishing a house, you needn’t building things you can buy: household appliances and furniture. It’s much cheaper and way faster. Same with software: if your software development team is experienced, it will use all the available resources to stay away from writing needless basic things: there are lots of software toolkits, frameworks, classes, and libraries for that, each for a particular case. And if the team means business, they will easily find tools and technologies that will get your tasks done as fast as possible. Custom pieces of furniture take more time and efforts, but in most cases there are already existing pre-built ways to save your time and money without compromising security and efficiency of your software.

– There will always be changes in functional requirements. Again, changes can painlessly happen within the planned architecture. Here we once more emphasize the importance of preparations – although this topic is worthy of a separate article. And we cannot go anywhere without mentioning quality assurance, which constantly checks different aspects of how the software works. What’s more – even a minor change involves testing, so that’s not the place to cut the costs (in fact, QA usually takes about 30% of the whole development time).

– Optimization of software (inner walls of a building) is limited to the approved architecture, and here main expenses are all about labor, not materials. But what you receive in the end is better software and satisfied users. Meanwhile users speak their minds on what they would like the apartments to look – and one should never neglect these opinions.

– One more thing worth noting – a good architect (or a good creative expert in software development) is always ready to consult you on things that should be solved immediately, and what can be left for later without breaking your plans or the quality of your software. You are most likely to not know the subtleties of the technical side – so leave making suggestions and explanations to your team. Unless you are an experienced IT person and you needn’t reading this article to get these insights.

As you can see, the last example is really the closest, and the list of similarities can be continued forever. But the ones we presented here should be enough to understand the process of software development, which is impossible without patience, expertise of the team, and mutual understanding.

Maintaining Healthy Relationship With Office Colleagues

As an employee, you will be spending maximum hours of a day at the workplace. In a professional world, as contacts expand, it is equally important to build a good relationships with co-workers. Since company environment will always be a mix of people from various backgrounds, getting along with all of them can seem a herculean task. Employers today want individuals who are good at building relationships, communicating efficiently and gel well with the team. Here are ways using which you can build healthy relationships with colleagues and develop better association with them.

Learn more about your colleagues

Get to know more about your colleagues by asking them about their dreams and values. You can have open conversations with them during coffee breaks and learn about their background, knowledge or skills they own. Observe what type of conversations they prefer and encourage sharing of new ideas in the group. Invite them for a team lunch or an outing to build the right camaraderie and foster relationships.

Have mutual respect

When you are working in a team, allow every member to share his/her thoughts on a particular topic. It shows that their opinions are given the same value as much as of others. This facilitates creativity among the members and helps to build strong relations right from the root as a courtesy is expected to be followed.

Communicate effectively

Be professionally honest and positive when you talk to others. Even if you are pressing a point during discussion, be ready to listen to what others want to say as they might bring out a different perspective on the topic. Never have a ‘know it all’ attitude or be arrogant in front of co-workers. Also, if you have initiated a discussion, encourage others to participate in it.

Be a helper

It might happen that a colleague is staying beyond the work hours or showing up early to complete a project. You can try to help him/her in ways that are possible without jeopardizing your own assigned task. If you are a giver, then there will be greater chances of receiving help when faced with a problem. This is one of the most appreciated qualities in an employee and goes a long way in building successful relations.

Avoid being part of a group

One should try to mingle with all employees at the workplace rather than sticking to only people who fall in your age group. Do not be consistently with people who are in your vicinity or have similar interests. Try to branch out to various employees and get on a comfort level with them. In this way, you can learn more from experiences and avoid being biased. As a result, you will not feel alienated in unexpected situations.

Become trustworthy

When you start working in an organization, you are expected to deliver projects on time and even meet critical deadlines. At such times, how you manage responsibilities and handle targets would be important. You can try collaborating with other colleagues who have expertise on that subject for help. However, if due to certain circumstances you are unable to meet the target, or will be missing the completion date, communicate the same to the concerned person along with a valid reason.

Show appreciation

If you have received help from other to accomplish a task, do not forget to thank that person and give him/her due credits. Praising your colleague and speaking positive things about him/her can go a long way in building healthy relationship with fellow workers.

Connecting with your co-workers and building healthy relationships with them bring out the best in you and also give job satisfaction. Maintain a polite and cheerful attitude at the workplace. If you are on friendly terms with your colleagues in the office, then it acts as a support system, which can help in boosting your performance.

Tips To Help You Find Cute Homecoming Dresses For Your Party

The homecoming party is supposed to be really exciting and a time to have fun. Every girl attending the party must feel confident, unique and be ready to have happy moments. Choosing a cute dress can go a long way in helping you have the best homecoming party ever. It could actually make you the center of attraction in the entire party.

There are tips that could help you choose the best homecoming dresses in a very simple way. These include:

1. Always Search For Your Dress Early

Rushing through the internet can be frustrating if you really need the best homecoming dress for your party. It could actually ruin your party! Go through the magazines and various websites, and even watch celebrity red carpet at least three or two months before the party, and evaluate the options available for you. Further, always budget as early as possible; so that you do not end up missing out on your favorite dress just because you did not have money to pay for it.

2. Know Who You Are

Just because a dress is suitable for one person you had seen somewhere, it does not mean that it will be perfect for you. Always go for your own unique designs that bring out the best in you. You may need to consider your body shape and height, and hence choose the suitable dress. For instance, curvy people should go for the A shape dresses, while slim people may want to consider a sheath style dress. Short people who may finding it difficult to find a sizeable cocktail dress can go for a short dress which is long on them. Professional designers can help you to understand the right type of dress with careful consideration of your body shape and height.

3. Do Not Forget The Shoes And Accessories

It does not make sense to put all your effort in shopping for a perfect dress and then forget all other facts like accessories and shoes. Find jewelry, bag, and shoes to match to your cute homecoming dresses 2014 early in advance. This way, you will achieve that perfect look during the party.

4. Clarify On The Delivery Time

Your dress should be delivered to you a few weeks before the homecoming party. This way, you will have a chance to try it on, and make alterations if need be. If you are shopping for the dress online, it is important to confirm with the vendors about the delivery dates even before you make your orders.

It is not difficult to find perfect and cute homecoming dresses. With little research and following the tips above, you will have a chance to find the best dress that will help you make lasting impressions during the party.

Quick Payback With Cheap EDDM Marketing

Every business needs a marketing plan to be successful. An effective way to get a fast return on promotional marketing campaigns is Every Door Direct Mail, (EDDM), a U.S. postal service for local business that can benefit from targeted zip codes to every house or house and businesses right down to the individual carrier route. Compared to traditional direct mail has very low distribution costs. The cost is $0.183 for each piece. This is cost-effective marketing solution that generates fast sales to new and old customers. Another benefit to EDDM is that it is delivered the day after it arrives at the post office. Direct mail can take weeks to be delivered and you may not know when it is delivered.

There are 6 standard sizes for EDDM: 4.5 X 12, 6 X 12, 6.5 X 12 6.5 X 9, 8 X 6.5 and 8.5 X 7. All sizes cost the same to mail. In addition to cheap mailing fees, there is no need to buy expensive mailing lists and address imprinting. Just select the zip codes in your target areas right down to the individual carrier route. To make this even easier, let your printing service handle the paperwork and delivery to post offices of your choice.

With this EDDM marketing, you can mail directly to local residential customers in the address area of the card. The maximum quantity allowed in this retail program is 5,000 to 25,000 a day at any one post office. Mailers must be bundled in 50 or 100 so they can be quickly distributed to the right carrier.

Put in your target zip codes and choose using breakdowns showing residential, business, total, age 25-44, size, income and cost. This free easy-to-use demographic guide map lets you select the best neighborhoods to give you a fast return on your investment.

You can deliver to other post offices as long as you send a minimum of 5,000 to each. This is so the post offices are not overloaded with EDDM mail. Another advantage is that many printing services offer full service mailing. They do the paperwork, bundling and delivery to your post offices of your choice. Having your printing service do the mailing for you allows you to not pay sales tax as you are not taking possession of this printing.

This quick return marketing plan is best with local businesses such as take out and restaurants, realtors, dry cleaners, retail stores, auto dealerships, contractors and home services, medical professionals, health and beauty services – to name just a few business that can benefit from this promotion.

One very important tip is that this is not a one-time test to see if you can recover your cost in your first mailing. If you offer a valuable discount sale you should get your investment back in a short time. The best way to get high returns is by making your EDDM campaign a monthly mailing to keep you brand in front of people’s eyes so they remember your business.

Using this EDDM program is a great way to get a fast return on your promotional marketing campaigns. It can save you in mailing costs as well as saturate any area you want to concentrate sales. Whether you use full service EDDM printing or do it yourself, this is a successful way to target your audience without spending a lot of money.